Equipment Sales Representative – General Construction

Posted 4 days ago
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Job Description

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Job title: Equipment Sales Representative – General Construction

Company: Finning

Job description: Company: Finning CanadaNumber of Openings: 1Worker Type: PermanentPosition Overview: Finning is seeking an Equipment Sales Representative – General Construction to provide innovative solutions to customers. As the Equipment Sales Rep – you will identify new markets and opportunities for the sales for both new and used Caterpillar equipmentJob Description:

  • Evaluate customer needs, promote and sell products and services to meet those needs and provide quality solutions to address customers’ needs
  • Develop and maintain client information and data utilizing Finning (Canada)’s CRM software and Product Improvement Program to enable accurate market intelligence, pricing, estimates, and customer satisfaction
  • Achieve targets for revenue growth and profitability
  • Maintain sound long-term relationships with customers, Caterpillar, internal departments and staff
  • Prepare accurate and timely forecasts, pricing, estimates and market intelligence of parts and service revenue targets for assigned customer base to ensure customer satisfaction
  • Establish appropriate targets, goals and objectives that are aligned with corporate strategy
  • To achieve profitable parts and service revenue based on corporate and territory targets
  • Ensure all sales documents and customer agreements are completed in a consistent, accurate and timely manner
  • Ensure proper territory coverage, account planning strategies and strong time management skills
  • Develop and grow long-term strategic relationships with major accounts.
  • Understand the competitor activity and utilize lost sales reporting


  • 5+ years of sales experience in understanding and applying the basic selling principles; such as, prospecting, introducing benefits, call planning, qualifying, handling objections, follow-ups and closing the sale
  • Proven sound mechanical knowledge of construction industry (Compact Construction Equipment and Building Construction Products)
  • Excellent organizational, communication and interpersonal skills
  • Proven customer centricity and presentation skills
  • Knowledge and experience with CRM platforms
  • Understands and adheres to safety procedures and protocols
  • Proficient in MS office package

At Finning, we prioritize creating a diverse and inclusive environment. We are proud to be an equal opportunity employer, and we actively encourage all individuals to express themselves and achieve their full potential. As a company, we continuously strive to enhance our outreach to individuals of all backgrounds and identities. We do not discriminate against applicants based on gender identity, race, national and ethnic origin, religion, age, sexual orientation, marital and family status, and/or mental or physical disabilities. Furthermore, Finning is committed to collaborating with and providing reasonable accommodations /adjustments to individuals with disabilities. If you require an adjustment/accommodation at any point during the recruitment process, please inform your recruiter.

Expected salary:

Location: Edmonton, AB

Job date: Tue, 25 Jun 2024 23:53:18 GMT

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